Marketing For Competitive Advantage

This course will focus on business-level marketing strategy and use the marketing planning process as the framework for creating marketing strategies and implementation programs so that participants will be better prepared to manage any marketing challenges. The main learning emphasis is placed on improving critical thinking ability related to marketing strategy and implementation. Participants will learn the essentials of strategic marketing management and how to develop a strategic marketing plan as well as being able to apply various marketing tools for competitive advantages.

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Training Registration

For training registration, kindly fill in and submit the Training Registration Form below.

    Part 1: Company Information

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    Part 2: Contact Person Information

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    Part 3: Training Program & Participant Information

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    For enquiry, kindly contact:

    UNIPEQ SDN BHD
    Block A, UKM-MTDC Technology Centre, Universiti Kebangsaan Malaysia, 43600, Selangor, Malaysia

    Tel: +603 – 8921 5965
    Fax: +603 – 8925 2115

    Email: unipeq@ukm.edu.my​

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